The marketing profession must generate a continuous pipeline of highly qualified talent with essential marketing competencies and learning requirements through all stages of their careers. AMI’s Marketers’ Competency Framework – is designed to help you understand and assess your skills and gaps to progress your career.  It provides details of 25 competencies needed to be successful in your career. For each competency, 5 levels of proficiency have been identified with the skills required at each level. AMI has curated courses from around the world to build these skills and help Marketers achieve their career objectives.