AMI Board of Directors

Our Board of Directors oversee AMI’s future direction, developing future strategy and ensuring good governance is adhered to at AMI. The quality of the directors is of a high standard and represent our members across Australia. They play a vital role and are active voices that drive the AMI forward into future growth.

Lauren Hyde CPM

Lauren Hyde CPM

Chief Executive Officer
Australian Marketing Institute

Lauren Hyde, CEO, Australian Marketing Institute Lauren Hyde is a senior commercial and marketing leader with 25 years of experience at the intersection of people, capability, and organisational growth. Her career spans Managing Director and APAC leadership roles at globally recognised organisations including Cengage and Pearson, where she scaled a business from start-up to $32M and led a $64M P&L through a complex turnaround. She has built a reputation for translating strategic vision into measurable outcomes and for developing the leadership capability that sustains growth long after the strategy is set. Lauren's commercial expertise is grounded in a deep understanding of education, workforce skills development, and the role that capability plays in driving organisational performance. As CEO of the Australian Marketing Institute, Lauren is focused on the future of the marketing profession. She leads Australia's peak body for marketers with a clear mandate to raise the standard of marketing practice, strengthen the skills pipeline, and ensure that Australian marketing professionals have the credentials, development pathways, and industry connections needed to lead with authority. Her work sits at the critical junction of professional development, commercial relevance, and the long-term capability needs of a profession navigating rapid and sustained change.

GET INVOLVED WITH AMI

GET INVOLVED WITH AMI

Keeping Australian marketers relevant and inspired.

The Australian Marketing Institute owes its success to the wonderful volunteers who generously share their professional expertise, love of marketing, and unwavering dedication to our members. They truly are the backbone of AMI, and we now have 400 volunteers across Australia.

They work in various capacities, serving on the AMI Board of Directors, State Committees, and other panels. We are incredibly grateful to have formed such a dedicated team that focuses on the advancement of the marketing industry. Each one of our valued team members works hard to grow the careers of our members from early marketing careers to senior marketers.

Australian Marketing Institute
State Chairs

Zeina Khodr FAMI (CPM)

Chair NSW State Committee

Janet Glasper FAMI (CPM)

Chair QLD State Committee

Kirsten Victory PAMI

Chair SA State Committee

Kate Coleridge PAMI (CPM)

Chair VIC State Committee

Olga Kozub PAMI (CPM)

Co-Chair WA State Committee

Brannon Heath PAMI

Co-Chair WA State Committee
Join our AMI State Committees

Join our AMI State Committees

Our AMI State Committees are made up of member volunteers. Brainstorming and organising fantastic events to help connect professional marketers, engaging with members, and promoting AMI initiatives, they work hand-in-hand with the state-appointed event’s organiser, ensuring every detail is just right.

The marketing efforts of AMI rely on the dedicated volunteers serving on the State Committees. Through their interactions with members, they effectively promote AMI initiatives and ensure that every detail of the events is meticulously planned and executed.

Interested in joining an AMI State Committee? Ensure your membership is active to take part!

Join AMI State Committee