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Australia Post inks deal with Salesforce to drive digital tr..

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Australia Post and Salesforce have announced a multi-year, multi-product partnership aimed at supporting the postal service's digital transformation strategy. T...

Performance enhancer: Asahi toasts 23% paid media efficiency..

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It sounds like the holy grail of media spend: More efficiency, more effectiveness, more strategic thinking and more brand benefits. And that's what Asahi believ...

National Australia Bank CMO Suzana Ristevski to lead Google&..

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National Australia Bank CMO, Suzana Ristevki, is exiting the bank after a seven-year tenure and joining Google to lead its marketing efforts across A/NZ....

Are Media appoints former Big W, Woolworths marketer to newl..

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Are Media has appointed former Big W and Woolworths marketer, Carly Bowra, to the newly created role of Director of Marketing. Bowra will report directly to Are...

Digital audio advertising on the rise, two thirds of agencie..

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The Interactive Advertising Bureau (IAB) Australia's Audio State of the Nation Report has revealed that 90% of agencies utilised audio advertising in 2023, with...

Demand for soft skills in AI work environment: LinkedIn Work..

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LinkedIn has published its Workplace Learning Report, highlighting the importance of soft skills like communication as the employment landscape is transformed b...

Mentorship rewired: Why ex-GroupM chief, McDonald’s an..

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Ever wanted to design your own personal board? Talk under the cone of silence to someone who's already been a CMO or CEO in the same industry or agency landscap...

Ritson-backed NZ brand tracking start-up Tracksuit lands $20..

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A line-up of big name entrepreneurs, investors and Australian and Silicon Valley VC firms have piled into the second, $20.5m funding round of three-year-old New...