With the need to maximise the profitability of every marketing dollar, loyalty programs can be a go-to-profitable and sustainable growth strategy.

Expertise from industry leaders will better equip you to drive favourable consumer behaviour using insights about the various biases, social forces, and motivations that influence how humans behave.

Would you like to solve wicked marketing problems? Are you keen to be more human centered in your marketing? If so, join us for this interactive workshop where you go through a full design thinking cycle and dive into some fun techniques to introduce you to design thinking and explore how it can add tremendous value to your role.

In this session, we will review the changing privacy landscape and share ideas for how to ensure you are optimising your activities while remaining compliance with regulations.

In this online program, business leaders, managers, and marketing professionals will learn how modern marketing is powered by data, scaled by automation, and optimised by analytics.

You will unlock the intricacies of growth strategies by delving into and using a framework created by an accomplished expert who literally wrote the book on growth and has successfully implemented it in many iconic global brands.

In this course you will gain a working knowledge in market research techniques, methods, and applications. The course covers the different types of market research, including qualitative, quantitative, and ethnographic research, so you can identify the best method for your needs.

The virtual EDC course explores the duties of directors with a focus on the soft skills required to be an effective director in the boardroom environment. You will meet and network with peers across sectors.

This course is structured to take you through the complete product life cycle, from concept and design to developing a comprehensive vision, incorporating customer feedback, and implementing the proper metrics for measuring performance.