AMI

 Professional Development

Do you want to learn more about marketing or seek to improve your marketing skills in specific areas? AMI training offers a large range of short and long-term training courses with the flexibility of being online or in-class. This ensures you have the most relevant and up-to-date information at your fingertips at each stage of your career.

Professional development

Training & Professional Development for Marketers

Do you want to learn more about marketing or seek to improve your marketing skills in specific areas? AMI training offers a large range of short and long-term training courses with the flexibility of being online or in-class. This ensures you have the most relevant and up-to-date information at your fingertips at each stage of your marketing career.

Bespoke

Empower your team with the capabilities to effectively achieve your business goals. Explore AMI Bespoke Training solutions tailored to your organisation’s learning and development needs.

Strategy & Leadership

Advanced tools senior marketers and leaders need to build successful teams, become proficient in strategic planning, branding, and creating integrated campaigns.

Marketing Toolbox

Update your knowledge and sharpen your practical skills to keep up with customer expectations, digital disruption and technology so you can deliver sustainable growth for your organisation.

Webinars & Livestreams

Tune into lunch-break based, webinars live or on demand. Webinars and livestreams are a cost and time-effective way to access the latest ideas, practical tips and tools to apply to your business immediately. 

Emerging Marketers

Programs and opportunities for early-career, aspiring marketers to learn new skills, get experience, connect with industry professionals and get a valuable insight into the industry and their own futures.

Awards & Recognition

Since 1982 the AMI Awards celebrated individuals and organisations who have achieved extraordinary success from innovative and effective marketing practices.

Claim your Membership & Professional Development expenses!

    Did you know that you may be eligible to claim your membership as a tax year deduction!  Self-education expenses are also deductible when the course you undertake:

    • Leads to a formal qualification;
    • Has a sufficient connection to your current work activities as an employee;
    • Maintains or improves the specific skills or knowledge you require in your current work activities or
    • Results in, or is likely to result in, an increase in your income from your current work activities.

    upcoming

    Professional Development

    Marketing Toolbox

    Update your knowledge and sharpen your practical skills to keep up with customer expectations, digital disruption and technology so you can deliver sustainable growth for your organisation.

    Content Strategy & Copywriting

    Uncover content planning strategies to promote customer engagement, create messages that cut through and maximise your brand and value proposition. 

    Data-Driven Social Campaigns Workshop

    Explore how to make the most out of the rich data provided by Facebook, Instagram, LinkedIn and Twitter for targeted, data-driven B2C and B2B marketing campaigns.

    Virtual & Hybrid Events: limitless possibilities

    An ultimate guide to create a virtual event aimed to guide you through the core fundamentals of transforming memorable events online.

    Conversion Optimisation

    Reach your full digital potential using customer data – the voice of your customers. Learn how to extract meaningful insights and build actionable strategies that will dominate the competition. 

    SEO Workshop: Rank and Outrank Organically on Search

    Learn how to improve your website’s performance on search using search engine optimisation (SEO) to drive potential customers to your business.

    How To Use Google Marketing

    The Covid economy is the new normal & marketing strategies need to adapt. Learn how you can use Google Marketing – SEO and Google Ads to grow your business.

    B2B Certification - Online Course

    The Forrester SiriusDecisions B2B Marketing Certification program accelerates you and your team’s ability to create strategic marketing programs that achieve business objectives.

    Social Media Strategy – Online Course

    Right through this course, you’ll be working on the strategy for your chosen organisation or personal brand. You’ll learn how to design your strategy to impact your audience with relevant content that moves them from follower to customer. 

    Instagram Marketing – Online Course

    Learn how to create engaging Instagram profiles, build an active following online, monetise your Instagram account, convert followers to paying customer, maximise Instagram engagements.

    LinkedIn Marketing Strategy – Online Course

    Learn how to use LinkedIn to generate brand reach and awareness as well as lead generation and new pipeline sales opportunities. 

    CX Foundations - Online Course

    This comprehensive CX certification course  teaches how to design, develop and manage a successful customer-centric culture that drives revenue, delights their customers, and retains employees.

    Facebook Advertising – Online Course

    Get essential skills to become an expert in Facebook Marketing and Advertising, increase reach, build brand awareness, and generate new sales. 

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    Strategy & Leadership

    Advanced tools senior marketers and leaders need to build successful teams, become proficient in strategic planning, branding, and creating integrated campaigns.

    LEGO®Serious Play® Workshops

    Challenge your team with a facilitated method to think, communicate, problem-solve and make decisions in a different, more creative, and more playful way. 

    Brand Strategy

    Learn how to combine the long-standing principles of strategic brand management with the new agile and dynamic thinking to thrive into today’s  competitive, ever changing digital world.

    The Skilled Influencer

    The course arms you with the knowledge and skills to persuade decision-makers and colleagues and become more strategic in the influence and impact that you have on others.

    The Skilled Negotiator

    This program is open to individuals across a broad spectrum of disciplines. It is particularly useful for professionals in client-or customer-facing roles, including business development managers and relationship managers.

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    Emerging Marketers

    Programs and opportunities for early-career, aspiring marketers to learn new skills, get experience, connect with industry professionals and get a valuable insight into the industry and their own futures.

    Emerging Marketers Mentoring Program

    Opportunities for early-career marketers to connect with senior marketing professionals, get valuable insight into the industry and develop skills to get a competitive edge in their career.

    Marketing Career Advancement Program

    Helping Marketing graduates develop employability skills for the Marketing profession and gain a marketing internship placement to kickstart your professional marketing career.

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    Get in touch

    Location: Level 1, 21 Chandos Street, St Leonards, NSW

    Telephone: (02) 8256 1653

    Email: events@ami.org.au

    Office Hours: M-F: 9am – 5pm