26May
Webinar | 4 CPD Points Free for Members

Beyond the dashboard: building real customer intelligence

Move beyond dashboards and metrics to build deeper customer insight. Discover how qualitative research, audience analysis and semiotics uncover the cultural context behind behaviour, helping marketers develop stronger marketing strategy, audience understanding and brand experiences that resonate.

From $99
1 Hour
10Jun
Webinar | 4 CPD Points Free for Members

How AI has changed Digital Marketing

Discover how AI is transforming digital marketing. Join Jon Tanner to explore automation, analytics, and AI-powered tools reshaping content creation and campaigns. Learn to save time, boost creativity, and achieve better results in today's evolving landscape.

From $0
1 Hour
16Jun
Webinar | 4 CPD Points Free for Members

Negotiating at all points of the compass, a marketer’s guide

Master the art of negotiation across your working life. Learn how to prepare, build rapport, handle key moments, and influence outcomes with confidence. Gain practical tools and insights to navigate conversations, strengthen your position, and achieve better results.

From $99
1 Hour
23Jun
Webinar | 4 CPD Points Free for Members

Predatory Marketing

Learn how to sharpen positioning, tighten messaging, and win market share in crowded categories without outspending competitors. Gain practical tools to stand out, force choice, and reclaim lost ground.

From $99
1 Hour
22Jul
Workshop | 24 CPD Points

Workshop. TikTok Marketing

Use TikTok with purpose, not guesswork. Learn how the algorithm works, create high-impact videos, follow trends strategically, grow your audience, and turn views into real business results with a clear, practical TikTok strategy.

From $447
6 Hours
28Jul
Webinar | 4 CPD Points Free for Members

How to use AI to reduce your marketing costs and amplify results

Create high-impact visuals that reflect your brand and capture attention. Learn how to use AI tools to generate, refine, and scale on-brand imagery. Gain practical skills to work faster, reduce costs, and produce professional visuals with confidence.

From $99
1 Hour
04Aug
Webinar | 4 CPD Points Free for Members

AI Shockwave

AI is reshaping competition, marketing and decision-making. The AI Shockwave helps leaders cut through hype, understand the real shifts underway, and focus on the strategic choices that protect and grow market share in an AI-driven economy.

From $99
1 Hour
13Aug
Skills-Lab | 12 CPD Points

How to Create Videos with AI | 2 x 90 min Skills-Lab | Online Live

Create cinematic, on-brand AI video without big budgets or production teams. This two-part intensive shows marketers how to turn ideas into scroll-stopping video using today’s AI tools — faster, cheaper, and with creative control that still feels human.

From $390
3 Hours
19Aug
Masterclass | 14 CPD Points

Copywriting with AI. Half-day Masterclass | Online Live

Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand, cuts through the noise and engages your audience effectively.

From $390
3.5 Hours
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  • There are several courses available that can help individuals enhance their skills in content creation. These courses are designed to provide a comprehensive understanding of the multifaceted process involved in developing brand content. They cover various aspects such as copywriting, graphic design, and multimedia production, equipping learners with the necessary tools and knowledge to excel in content creation.
  • Courses on content creation for social media focus specifically on developing skills and strategies tailored to the unique requirements of social media platforms. These courses provide learners with the knowledge and tools to create compelling content that engages and resonates with their target audience in the dynamic and fast-paced world of social media.
  • Participants in these courses can expect to learn about the specific characteristics and best practices of popular social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and more. They will explore strategies for optimising content for each platform, including understanding the ideal content formats, utilising hashtags effectively, and leveraging features such as stories, live videos, and IGTV.