Why upgrade to CPM? 

Elevate Your Credentials

Use the CPM post-nominal to strengthen your professional profile.

Showcase Your Recognition

Display your CPM digital badge across LinkedIn, email signature and professional channels.

Increase Your Visibility

Be listed in the Certified Practising Marketer Directory through the AMI Member Hub.

Stay on Top of CPD

Track and manage your CPD activity through the Member Hub.

Unlock CPM Opportunities

Access exclusive CPM opportunities, including mentoring, AMI Awards judging and senior-level events.

Connect with Industry Leaders

Connect with a recognised community of experienced marketing professionals.

How to Apply

  1. Start your CPM application
    Click the button below to begin your application. You’ll receive an email with a link to the online application form. Please ensure you’re logged in to the AMI Member Hub to access your complimentary CPM application.
  1. Submit your supporting evidence
    Provide details of your professional experience, qualifications and career achievements, along with any supporting information required.
  1. Receive your CPM outcome
    If approved, you will be recognised as a Certified Practising Marketer and gain access to CPM benefits, visibility and professional opportunities. 

START CPM APPLICATION

Want to understand CPM in more detail? 

You can read more about the Certified Practising Marketer designation, benefits, eligibility and maintenance requirements on the main CPM information page. 

Learn More

Apply early to be considered before the CPM Summit

AMI will host the CPM Summit: Future-Ready Marketing Leadership in the Age of AI on 10 September 2026 in Sydney. 

This CPM-only event will bring together experienced marketers for senior-level discussion on leadership, AI, influence and the future of the profession. 

Professional Members interested in attending are encouraged to apply for CPM as early as possible. CPM approval is required before accessing CPM-only opportunities, and Summit registration is separate and subject to availability. 

FIND OUT MORE

Who should apply? 

CPM is suited to experienced Professional Members who are ready to have their capability formally recognised. 

Professional Members typically need: 

  • A minimum of 8 to 10 years of marketing experience 
  • Evidence of professional practice and career progression 
  • A points-based assessment aligned to education, role and years of experience 
  • Commitment to AMI’s Code of Ethics 
  • Commitment to ongoing professional development

Not sure if you are eligible? 

CHECK YOUR ELIGIBILITY

Ready to become a Certified Practising Marketer? 

 You have already invested in your professional membership. 

Now take the next step and be recognised for the experience, capability and professional standards you have built. 

Apply by 30 September 2026 and save $250 on your CPM application fee. 

APPLY NOW