01Jan
25 Hours | 100 CPD Points

Marketing & Brand Strategy

This online course is for anyone looking to develop as a business thought leader and strategic marketer capable of responding to changing business challenges.

From $780
01Jan
Masterclass | 14 CPD Points

DMI Advanced AI for Digital Marketing

Learn how to leverage specialised AI tools to maximise your channel performance across each stage of customer journey, from SEO to Social Media, Paid Advertising, and beyond.

From $1342
12Sep
6 weeks | 100 CPD points

Strategies that Build Winning Brands | Northwestern Kellogg

In this hyper-connected world with so much noise and competition, branding and marketing have grown dramatically in influence and importance. In fact, the world’s five most valuable brands are all drivers of this hyper connectivity: Apple, Google, Microsoft, Amazon, and Facebook.

From $2210
19Dec
250 Hours | 200 CPD points

DMI Postgraduate Diploma in Digital Marketing

The BPP University Postgraduate Diploma in Digital Marketing, powered by the Digital Marketing Institute, utilises DMI’s unparalleled knowledge in Digital Marketing to bring you this advanced course designed to accelerate career growth and drive commercial success.

From $8850
19Dec
38 Hours | 100 CPD Points

DMI Specialist: Digital Marketing Strategy & Leadership Course

This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation will give you the skills, know-how, strategy, and techniques to lead the change for your brand.

From $2998
38 Hours
18Feb
Webinar | 4 CPD Points Free for Members

AI and Marketing: Lessons from the UK and Europe

Hear the latest on AI in marketing from the UK & Europe. AI case studies, AI use cases and AI tools for marketing performance and personal productivity. From practitioners and researchers in the UK, a global center for AI and the creative industries.

From $50
1 Hour
11Mar
Webinar | 4 CPD Points Free for Members

Adopting MarTech for Marketing Excellence

Join this Webinar to explore the transformative power of Marketing Technology (MarTech). Discover how MarTech can bridge the gap between strategy and execution, enabling you to achieve marketing excellence.

From $50
1 Hour
No event found!
  • Offering courses from developing the key steps of a brand marketing strategy to how marketing strategy influences the overall strategic direction of the organisation. These courses provide a comprehensive understanding of the key principles and techniques involved in strategic decision-making. Marketers learn how to analyse market trends, assess competitive landscapes, and identify opportunities for growth and differentiation. By acquiring these skills, individuals can contribute to the achievement of business goals, build strong brands, and drive sustainable organisational performance.
  • More advanced courses teach a market-tested framework that has delivered sustained double-digit growth in revenues and margins for major global brands. You will learn not only how to identify and drive growth opportunities but also how to implement strategies through the correct application of critical talent within inspired teams.
  • In summary, courses in strategy are essential for professionals seeking to enhance their abilities to influence business strategy from a marketing perspective. These courses provide knowledge and skills in market analysis, strategic planning, and brand building. By mastering these core capabilities, individuals can contribute to the achievement of business goals, build strong brands, and drive sustainable organisational performance.

From understanding the market, retail environment and competitive set through to making the hard choices about what you must do vs could do, this is an important step that will inform all elements of the brand mix .