TECHNICAL MARKETING COMPETENCIES
Data Analytics
Why is a thorough understanding of data analytics essential for marketing success?
Data Analytics training courses are designed to equip individuals with the necessary skills and knowledge to harness the power of data for informed decision-making. By bringing together qualitative sources such as behavioural, attitudinal, psychological, and cultural data, and merging them with quantitative sources like big data and numerical information, marketers are equipped to make informed decisions.