The intersection of Generative AI and advertising represents a crucial turning point, highlighted by recent developments in academic research and practitioner application. The research done by Swinburne University of Technology explores the synergy between AI and human creativity through interviews with senior advertising executives.

While we enjoy our hyperconnected world, professionals lose up to 2.1 hours of productive time every day to digital distractions. But what if you could transform these same psychological triggers into tools for deep focus and meaningful work?

The virtual EDC course explores the duties of directors with a focus on the soft skills required to be an effective director in the boardroom environment. You will meet and network with peers across sectors.

Understand why role clarity, accountability, team alignment, autonomy and building trust are the secret sauce to refocus and reengage your team. An unmissable event to ensure you and your organisation flourish.

Dive into the essentials of digital marketing with our comprehensive workshop, designed to provide a strong foundation in the core concepts and strategies that drive successful online campaigns.

Over three transformative days, master the tools and strategies that will set you apart as a marketing leader in the AI era. Learn from industry experts, gain hands-on experience, and build a comprehensive AI-driven marketing plan.

A half day hands-on workshop-style program that’s designed to give you practical tools to help communicate your ideas to colleagues, stakeholders or customers.

Over three transformative days, master the tools and strategies that will set you apart as a marketing leader in the AI era. Learn from industry experts, gain hands-on experience, and build a comprehensive AI-driven marketing plan.

With an emphasis on privacy, this course equips marketers with the necessary skills to navigate the complex landscape of data regulations and minimize risk in their marketing activities breaching regulations and avoid the significant impacts that can result from a breach.

Enjoy an exclusive 2.5-hour live online event with Patrick Lencioni, globally renowned thought leader and bestselling author of "The Five Dysfunctions of a Team" and "The 6 Types of Working Genius."

Over three transformative days, master the tools and strategies that will set you apart as a marketing leader in the AI era. Learn from industry experts, gain hands-on experience, and build a comprehensive AI-driven marketing plan.