Edith Cowan University (ECU) has recently secured re-Accreditation for three of its leading-edge degree programs. This prestigious recognition underscores ECU’s dedication to upholding high standards in marketing education, both in theory and practice.

The Australian Marketing Institute (AMI) re-Accreditation is a distinguished honor that requires programs to meet continued rigorous criteria, including social responsibility, analysis, knowledge, judgment, and communication. Programs must also demonstrate alignment with the Australian Business Deans Council Learning Standards and a forward-thinking approach to industry needs, incorporating workplace-integrated learning into their assessments.

The re-Accredited programs are:

·       Bachelor of Commerce: Marketing Major – [Course code: MAAACX, W23]

·       Bachelor of Marketing, Advertising, and Public Relations – [Course code: Y99]

·       Master of Marketing and Innovation Management – [Course code: L42]

We extend our warmest congratulations to the team at Edith Cowan University on this remarkable achievement. We look forward to continuing our collaboration and to supporting the emerging practitioners and recent graduates who are on their path to becoming Certified Practising Marketers (CPMs).

The AMI’s Accreditation process is thorough, confidential and ensures that only the most exceptional tertiary programs are accepted. This accolade highlights ECU’s commitment to delivering top-tier education that meets the evolving demands of the marketing industry.

The AMI accredits top university marketing programs and endorses leading vocation education and training (VET) sector and corporate in-house training programs.

Shortly, Demetri Hughes, AMI’s Accreditation and Professional Advancement Deputy Chair and lead for Accreditation, will be visiting Melbourne. His expertise in both industry and academia has played a crucial role in maintaining the high standards of AMI Accreditation. For those interested in exploring AMI Accreditation or Endorsement further, Demetri is available to answer your inquiries. His contact email is available on the AMI Accreditation page.