A smarter, simpler way to build your skills, connect with the community, and stay future-ready.

Marketing has never moved faster. New technologies, new skills, and new expectations are reshaping how marketers work and grow and keeping up can be overwhelming.
Recognising this, the Australian Marketing Institute has launched the new AMI Member Hub, a centralised digital platform designed to bring clarity, structure, and confidence to your professional development.

Instead of navigating multiple systems or piecing together resources from different places, the Member Hub brings everything you need into one unified place.

It’s the most significant upgrade to the AMI member experience in years and it’s built with one purpose to help you grow as a marketer.

Why the Member Hub Was Created

The Member Hub exists because marketers today need more than isolated tools or occasional support  they need a single, reliable place for their development.

AMI built the Hub to:

• Simplify how members access benefits
  No more jumping between pages or systems, everything is now in one place.
• Give marketers clarity on their skills
  With the Competency Framework and Assessment Tool, members can evaluate strengths, identify gaps, and plan their growth with confidence.
• Connect Australia’s marketing community
  Member directories, CPM listings, networking events, and Emerging Marketers resources are now easier to find and use.
• Help members stay future-ready
  Tools like the Career Intelligence Dashboard highlight real-time industry skill trends, helping you understand what employers value today and tomorrow.
• Strengthen the AMI membership experience
  The Hub was designed to feel modern, intuitive, and genuinely helpful in advancing your marketing career.

In short: the Member Hub makes your AMI membership more valuable, more usable, and more aligned with the way marketers work today.

What You Can Do Inside the Member Hub

1. Understand Your Skills with the Competency Framework

Evaluate your marketing capabilities across 33 areas using AMI’s dedicated assessment tool.
You’ll gain a clearer picture of your strengths and areas to develop perfect for career planning or skill-based interviews.

2. Explore Training & Events in One Place

The Hub includes a central calendar featuring all AMI masterclasses, workshops, CPD sessions, and networking events.
No more searching, everything is organised, updated, and easy to access.

3. Watch Webinars On Demand

Browse past and current webinars anytime, searchable by competency.
Learning now fits your schedule.

4. Access the Career Intelligence Dashboard

See what skills employers are seeking with insights drawn from millions of job ads globally.
It’s real-time intelligence to support your career decisions.

5. Manage Your Membership & Records Easily

Your Hub profile stores your badges, CPD points, invoices, membership payments, learning history, and more, all in one place.

6. Connect With the AMI Community

Explore the AMI Member Directory, the CPM Directory, and Emerging Marketers resources. Building your professional network has never been simpler.

7. Access Your Professional Indemnity Insurance

Eligible Professional Members and consultants can securely download their PI Insurance certificate through the Hub.

How to Get Started

You can begin using the Member Hub in just a few minutes:

Step 1: Log In

Visit the AMI website and click the “Member Login” button at the top right.

Step 2: Complete Your Profile

Connect your LinkedIn and complete your AMI Competency Assessment to unlock personalised insights and training recommendations.

Step 3: Explore

Your dashboard becomes your home base for training, events, webinars, directories, CPD tracking, invoices, and tools designed to support your growth.

Why This Matters for Your Career

In a profession that never slows down, having everything in one place makes a real difference. The AMI Member Hub brings together the tools you need to understand your capabilities, stay competitive, build confidence, access learning with ease, connect with peers, and make informed career decisions. It’s more than a platform, it’s your trusted partner in professional growth.

The Start of a New Chapter

The launch of the AMI Member Hub is just the beginning.
AMI will continue evolving the platform with richer insights, smarter features, and even more ways for marketers to learn and connect.

Your marketing career deserves clarity, structure, and support and now, it has a home.

Ready to Take the Next Step

Already a member?

 Head to the AMI Member Hub and start exploring your tools, insights, and community today.
https://ami.org.au

Not a member yet?
Now’s the perfect time to join.
Get 15 months of AMI membership for the price of 12 and unlock the Member Hub, training programs, directories, and Australia’s leading marketing community. Become a member today