Adventure World, a company known for crafting sustainable travel experiences, has announced the appointment of Elizabeth ‘Liz’ Glover as its new Head of Marketing. Glover brings with her a wealth of experience from the travel industry, having led successful marketing campaigns over the past two decades.

Prior to her appointment at Adventure World, Glover held the position of General Manager, Travel Industry, Product and Partnerships at News Corporation Australia. Her background and expertise in the travel industry are expected to be invaluable assets as Adventure World continues to expand its reach and solidify its position as a leader in sustainable travel.

“We are delighted to welcome Liz Glover to our leadership team,” stated Neil Rodgers, Managing Director of Adventure World. “Her proven track record in leading successful marketing campaigns, coupled with her two decades of experience within the travel industry, will be invaluable as we expand our reach and solidify our position as a leader in sustainable travel.”

Adventure World is a company that focuses on creating sustainable travel experiences, working towards meeting 11 of the United Nations’ Global Sustainable Development Goals. The company has partnerships with the TreadRight Foundation, Animals Asia, and the Australian Museum, among others.

“I am thrilled to be joining Adventure World at such a pivotal moment,” shared Glover. “The opportunity to champion sustainable travel experiences that empower travellers to explore the world responsibly aligns perfectly with my values. I look forward to collaborating with the talented Adventure World team to craft innovative marketing strategies that resonate with eco-conscious travellers worldwide.”