The Government will back mandatory penalties for the supermarket giants of up to $10 million or 10 per cent of annual turnover if they breach their obligations to suppliers.
Author: admin
AI jobs upstart Hatch looks for first CMO following $7m seed funding
AI jobs marketplace upstart, Hatch, is on the hunt for its first chief marketing officer to be part of scale-up efforts.
Telstra joins Microsoft, Salesforce on UNESCO Business Council to champion ethical AI
Telstra has become the first Australian company to join the UNESCO Business Council, a collective created to promote the ethical use of artificial intelligence (AI).
Aussies reluctant to hand data to retail loyalty programs: new report from Power Retail and ALA
A new report from Power Retail and the Australian Loyalty Association (ALA) has revealed that nearly 60% of Australians are reluctant to share their data with retailers.
The mindset shift on customer data preparing Big4 for Privacy Act’s ‘radical shift of risk’ – and seven steps every brand should now take
Big4 CEO Sean Jenner, says it’s all about respect. Getting the holiday park operator on the path to privacy by design has been an all-of-business ambition stretching from new tools, systems and processes to a cultural mindset that recognises customer data as something brands are given permission to utilise, not own. It’s a big job “eating the elephant”, as Jenner puts it, but necessary for businesses to ensure they’re not crippled by the transformative changes Australia’s new-look privacy legislation is expected to throw their way. The key is to recognise this is as much about humans and respect for data as it is about operational change, Salinger Privacy principal, Anna Johnston, says: “Privacy compliance cannot be seen as the job of just one person, it’s not a tickbox exercise, it can’t be automated … You can’t avoid the privacy rules by applying some basic de-identification techniques and thinking you are now exempt.” She outlines a seven-point plan every brand should now take.
CMOs view AI as the saviour to solving the challenge of transforming business models, latest PwC CMO pulse finds
Nearly eight in 10 CMOs know their current business model needs to fundamentally change and they’re all betting on GenAI to be instrumental in making the changes they need.
Coles Express transitions to Reddy Express with the aid of Spinach
Fuel and convenience retailer, Coles Express, is transitioning its brand across to Reddy Express and launched the first two campaigns revealing its new branding and communications approach.
Westpac unveils ‘Pay with Points’ feature for Altitude reward customers
Westpac is claiming an Australian first with a new feature that allows its loyalty rewards customers to use their Altitude Points for any credit card purchase, at any time.
Coles Express transitions to Reddy Express with the aid of Spinach
Fuel and convenience retailer, Coles Express, is transitioning its brand across to Reddy Express and launched the first two campaigns revealing its new branding and communications approach.
IAG’s Zara Curtis drops insurance for women’s media; lands as Mamamia’s first chief content officer
IAG marketer Zara Curtis has called time on more than six years at the parent company of NRMA Insurance, CGU and ROLLiN’, returning to her media industry roots to step into the newly created role of Chief Content Officer (CCO) for Mamamia.