Course: Assessing creative ideas | online 3 weeks
The only online course in the world that teaches you how to assess ideas, underpinned by a systematic method. Learn how to evaluate ad concepts and make better creative decisions.
The only online course in the world that teaches you how to assess ideas, underpinned by a systematic method. Learn how to evaluate ad concepts and make better creative decisions.
Personal services income is under ATO scrutiny. This practical webinar breaks down new ATO guidance, explains low vs higher risk arrangements, and shows marketers, consultants, and executives how to assess risk and take action before 30 June 2027.
Work smarter with Canva in this hands-on 3-part Skills Lab. Learn how to plan, create and scale end-to-end marketing campaigns using Canva’s Visual Suite, AI-powered Magic Studio and Brand System — improving collaboration, consistency and productivity.
Google’s Gemini AI is changing how ads are built and improved. Learn how to use Gemini to create smarter campaigns, test creative automatically, improve targeting, and boost performance, while you focus on strategy and results.
Build a personal brand people remember. In this interactive webinar, uncover your unique strengths, define your ‘special sauce’, and learn how to communicate your value with clarity and confidence, so you stand out as a marketer in any setting.
Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand, cuts through the noise and engages your audience effectively.
A practical online session for B2B marketers who want to stop chasing weak leads and shape stronger buying decisions. Learn how early buyer thinking forms, how to cut risk for committees, and how to show clear marketing impact to senior leaders.
This class will teach you how to build a custom GPT that writes like you, thinks like you, and works 24/7 (even when you’re at the beach).
Take control of Google Ads with clear strategy and hands-on guidance. Learn to build, manage, and optimise Search, Shopping, Display, and YouTube campaigns, read the right data, reduce wasted spend, and drive clicks, leads, and sales with confidence.
Build a strong foundation in B2B marketing in this focused masterclass. Learn how B2B differs from B2C, how to reach business buyers, create effective content, use digital channels well, and generate, nurture, and measure leads with confidence.
Build real AI capability across strategy, creative, media, CX and measurement. This 8-week online program moves marketers from experimentation to confident, governed execution using real tools, live demos and practical projects, culminating in an AI-enabled campaign.
Marketing doesn’t have a credibility problem, it has a communication one. This webinar shows marketers how to command attention, influence executives, answer tough questions, and present with authority so ideas get funded, respected, and acted on.
Online live course. Universal Google Analytics is phasing out, and Google Analytics 4 (GA4) is here to take its place. Gain a better understanding on the most effective use of these new tools, and focus on the critical metrics that can make a big difference.
Learn how to plan, schedule, and manage Facebook and Instagram content with ease using Meta Business Suite. Discover time-saving tools, performance insights, and simple workflows to stay consistent, streamline content, and grow your audience.
Brand strategy still matters, but it must evolve. This webinar explores how to build enduring brands in a world shaped by digital, data and AI, showing which fundamentals remain timeless and how to apply them for real commercial impact today.
This masterclass is essential for marketers looking to enhance their financial acumen and make more informed decisions. It offers practical tools and insights, empowering participants to confidently interpret financial data and apply their learning in real-world scenarios.
Move beyond prompts and build practical AI agents that execute real marketing tasks. In this hands-on Skills Lab, you’ll design, test and refine your own agent, optimise performance, and build a clear business case to scale AI with measurable ROI.
AI is transforming marketing, enabling us to rethink every step of our marketing from the ground up. This course gives you the skills you need to stay ahead.
If your strategy cycle feels more like an annual ritual than a growth engine, this session will help you reset. Gain practical tools to spot emerging opportunities, challenge assumptions, and make sharper strategic choices before disruption forces them on you.
Manage Facebook and Instagram from one place with confidence. Learn how to use Meta Business Suite to plan and schedule content, manage messages and ads, track performance, and streamline your workflow — saving time while improving consistency and results.
Harness the power of storytelling to make your marketing messages stick. Learn practical tools to turn complex ideas into clear, engaging stories, and apply them hands-on to your own business challenge so your message is heard, understood, and remembered.
webinar explores four major shifts reshaping digital marketing: AI-driven search, broken attribution, new AI ad platforms, and the rising value of human brands. Gain clarity on what is changing and practical direction on what to do next.
Learn how to balance emotional brand connection with performance marketing to drive lasting growth. This masterclass shows how strong brand foundations improve results, align with digital channels, and support sustainable growth across short and long-term goals.
Discover how to combine proven email marketing strategy with the power of AI and automation in this practical half-day workshop. Learn tools, tactics, and frameworks you can apply immediately to improve performance and engagement.
AMI offers a wide range of marketing courses, including digital marketing, social media strategies, content marketing, SEO, marketing analytics, email marketing, and consumer behaviour, among others.
The instructors are industry experts with extensive experience and deep knowledge in their respective fields. They bring practical insights and theoretical expertise to the courses, ensuring high-quality instruction.
Yes, AMI's training team continuously updates course content to reflect the latest trends, tools, and best practices in the marketing industry.
AMI offers various formats including in-person workshops, online courses, and blended learning experiences to accommodate different learning preferences and schedules.
Course durations vary depending on the subject and format. Some courses may be short, intensive workshops lasting a few days, while others may span several weeks or months.
Yes, many of the online courses are designed for self-paced learning, allowing you to complete the material at your convenience.
You can enrol in a course through the AMI website. Simply browse the course catalogue, select the course you're interested in, and follow the enrollment instructions.
Course fees vary based on the course content, duration, and delivery format. Specific pricing details are available on the AMI website for each course.
AMI's courses provide you with cutting-edge knowledge and practical skills that are highly valued in the marketing industry. Completing these courses can enhance your expertise, improve your job performance, and increase your employability and career prospects.