01Jan
4 Hours | 16 CPD Points

LinkedIn™ for Marketing Leaders

Learn how LinkedIn™ really works, and how it can deliver career and commercial benefits for you and your organisation. From posting to profiles and your all-important “LinkedIn™ VIPs”, this online course gives you everything you need to stand out among your peers.

From $590
4
26Aug
Webinar | 4 CPD Points Free for Members

Maximising media spend in a fragmented landscape: strategies for marketers

This webinar will explore the nuances of media fragmentation and provide marketers with the tools and knowledge to navigate this complex terrain. By understanding audience behaviours and preferences, marketers can allocate resources more effectively, ensuring that their messages reach the right people at the right time.

From $50
1 Hour
11Sep
2 Hours | 8 CPD Points Free for Professional Members

AI-Powered Marketer Blueprint | Online Live Event

It’s a hands-on capability accelerator for marketing leaders ready to move beyond AI hype and into real business impact. 2 hours. 4 use cases. 3 myths busted.

From $0
2 Hours
24Sep
Workshop | 24 CPD Points

Workshop. X (Twitter) Marketing

In this hands-on workshop, you will learn how to market effectively on X: how to craft high-performing posts, build a loyal following, engage your audience in real-time, and use X’s ad tools and analytics to amplify your reach and results.

From $690
6 Hours
01Oct
Webinar | 4 CPD Points Free for Members

Creating lead magnets with AI

In Creating Lead Magnets with AI, we’ll show you how to use AI tools to plan, write, design, and launch irresistible lead magnets—faster than ever before.

From $0
1 Hour
10Dec
Workshop | 24 CPD Points

Workshop. Copywriting with AI

In this hands-on workshop, you will learn how to use AI tools to write smarter, faster, and better: generate ideas, craft compelling copy for different platforms, and use AI prompts and editing techniques to refine and optimise your messaging for maximum impact.

From $690
6 Hours
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  • There are several courses available that can help individuals enhance their skills in content creation. These courses are designed to provide a comprehensive understanding of the multifaceted process involved in developing brand content. They cover various aspects such as copywriting, graphic design, and multimedia production, equipping learners with the necessary tools and knowledge to excel in content creation.
  • Courses on content creation for social media focus specifically on developing skills and strategies tailored to the unique requirements of social media platforms. These courses provide learners with the knowledge and tools to create compelling content that engages and resonates with their target audience in the dynamic and fast-paced world of social media.
  • Participants in these courses can expect to learn about the specific characteristics and best practices of popular social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and more. They will explore strategies for optimising content for each platform, including understanding the ideal content formats, utilising hashtags effectively, and leveraging features such as stories, live videos, and IGTV.