Myer Holdings has released a trading update and guidance on its expected results for the 26-week period ended 27 January 2024 (1H24). The company reported a marginal 0.1% increase in Group Comparable Sales compared to 1H23, reflecting the strength of its improved customer value proposition under the Customer First Plan. However, Total Sales for 1H24 are expected to be down 3.0% on 1H23 to $1,829.1m, but still 13.8% higher than pre-Covid 1H20.
Author: admin
Salesforce and Akcelo launch ‘Waild west saloon’ to demystify AI
Salesforce, in partnership with agency Akcelo, has launched a free interactive AI experience called ‘WAILD West Saloon’ at Waterman’s Cove in Barangaroo, Sydney. The pop-up installation, open daily from 11am-7pm from Tuesday 6th to Thursday 8th February 2024, is designed to encourage Australians to ask the right questions about AI and understand its potential.
Konica Minolta appoints Melissa Dempsey as new chief marketing officer
Konica Minolta Australia and New Zealand have announced the appointment of experienced tech marketer, Melissa Dempsey, as their new Chief Marketing Officer.
Yango appointed by BYD to drive electric vehicle launch in Australia
Independent media agency Yango has been selected by multinational electric vehicle company BYD to launch its brand and multiple vehicle options in the Australian market.
Total Image Group unveils ‘double denim’ uniform in an attempt to redefine corporate wear
Total Image Group (TIG), a family-led business with 18 years of experience in custom-branded uniform design and 40 years in textile manufacturing, has launched a new uniform featuring a ‘double denim’ look.
Metcash to acquire three businesses in strategic expansion plan
Metcash has announced its plans to acquire three businesses: Superior Food, Bianco Construction Supplies, and Alpine Truss. This move is expected to bolster Metcash’s growth strategy, diversify its portfolio, and provide the company with a stronger growth trajectory.
Rollin’ Insurance on the hunt for a new head of marketing
ROLLiN’, the insurance brand owned by IAG targeting young Australians, is currently seeking a new Head of Marketing.
Innocean and AMCS amplify ‘Voice of the Sea’ with new book and educational drive
Innocean, in collaboration with the Australian Marine Conservation Society (AMCS), has launched a new initiative as part of their ARIA-award winning campaign, ‘Voice of the Sea’.
Crown Resorts reshapes remits, appoints former Coles Liquor and Reece CMO as new group marketing chief as Keighery ditches Optus job for Qantas
Danielle Keighery’s last-minute backflip on joining Optus in favour of becoming the new group leader for corporate affairs at Qantas comes as her former employer, Crown Resorts, rounds out a major reshaping of its functional remits with new group executive GM of brand and marketing, Yolanda Uys. The former Coles Liquor, Reece, Cussons and Cadbury’s marketer takes the reins from Adam Ballesty, the former Domino’s and Diageo CMO who had joined Crown Resorts last April and helped execute the new brand platform, ‘Here’s where things get interesting’. Ballesty left before Christmas.
Lessons from Dove’s Campaign for Real Beauty: Unilever marketers forgot product in ‘purpose’ mission; ESG now corporate ‘Voldemort’ but employee, stakeholder strategies a ‘massive opportunity’ for marketing influence in c-suite – Institute for Real Growth
50 Australian CMOs have just been briefed on a “massive opportunity” for marketers to increase influence and impact with executive leadership colleagues via ‘humanised growth’. How? By offering their strategy and insights nous to help build out divisional and all-of-company stakeholder-employee management blueprints and programs. But it’s crucial to avoid making those cross-departmental overtures appear a land-grab, says former Unilever marketer turned Institute for Real Growth (IRG) co-founder Marc de Swaan Arons. In town with the IRG’s latest study across 475 CEOs, CFOs, CCOs, CMOs and HR chiefs, he rejected the idea that marketers are too crunched by exploding remits to drive higher order value creation by breaking down silos – they have teams to do the tactical legwork, he suggests. He’s also scathing on misguided purpose and ESG, which has trapped his former employer in the past and is acquiring “Voldemort” status among boards. Corporate purpose, he says, is not social purpose – and is a cornerstone of the IRG’s five-point plan to drive ‘Humanised Growth’. The likes of Suncorp and CMO Mim Haysom, reckons de Swaan Arons, are nailing it.