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Challenges and Opportunities for APAC Advertisers in 2022

In late 2021, Quantcast set out to understand what challenges would face marketers, agencies, and publishers alike in the year ahead, and where opportunities to succeed can be found. Following a comprehensive survey of almost 600 marketers and media professionals in the region, a few clear trends around what the industry expects to navigate in 2022 emerged.

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Welcoming the Chair and Deputy Chair for AMI State Committees

To celebrate the start of 2022, we are pleased to advise the appointments for Chair and Deputy Chair for State Committees. The success of the Australian Marketing Institute is built upon the input of its volunteers who provide their professional expertise, passion for the marketing profession and dedication to providing value for our members. State… Continue reading Welcoming the Chair and Deputy Chair for AMI State Committees

Member Spotlight: Matthew Gherardi

My marketing journey has spanned across both consultancy and in house roles within a variety of industries including technology, retail, luxury automotive, agencies and not-for-profit organisations. Early in my career, I moved to London where I was able to gain valuable experience in driving online growth for Pearson Cycles (now called Pearson1860) global brand and eCommerce store.

Australian Marketing Institute announces joint partnership with the UK’s Chartered Institute of Marketing

Today, the Australian Marketing Institute (AMI) and the Chartered Institute of Marketing (CIM) announced a joint partnership to greater support marketers in Australia and the UK. In announcing the partnership, AMI Chair, Andrew Thornton, said: “this is a significant development that will strengthen the professional development opportunities for marketers in Australia as well as the UK. Members of the AMI and CIM will be able to take advantage of joint membership at a preferential rate, allowing for best practice, training and resources to be shared”.

Roll of honour for AMI’s longstanding members – December 2021

AMI is a robust community of dedicated marketing professionals – some of our valued members have been supporting the Institute and wider industry for multiple decades! We’re thrilled to commemorate the membership anniversaries of these longstanding members.  Congratulations and thank you to all AMI Members reaching a significant milestone in 2021. We truly appreciate your commitment… Continue reading Roll of honour for AMI’s longstanding members – December 2021

Winners Announced for 2021 AMI Awards for Marketing Excellence

The Australian Marketing Institute (AMI) has announced the national and state winners for the 2021 AMI Awards for Marketing Excellence at this year’s award ceremony. For 40 years, the awards have been providing an opportunity to celebrate individuals and organisations that have achieved extraordinary success from innovative and effective marketing practices. Each of the 18-campaign… Continue reading Winners Announced for 2021 AMI Awards for Marketing Excellence

7 tips for a skills assessment for marketing professionals

Marketing professionals are experts at telling their client’s story and that’s the approach they should take when applying for a skills assessment for migration.  At VETASSESS, we conduct skills assessments for three marketing occupations for people planning to migrate to Australia. When we receive an application for an assessment, we want a full picture of the person’s career so that we can fully understand their skills and experience.  Marketing professionals are in… Continue reading 7 tips for a skills assessment for marketing professionals

Advancing My Marketing Professionalism With DMI Pro: Bruce Murphy

”Shortly after gaining my Certified Practicing Marketer (CPM) accreditation this year, I came across the Certified Digital Marketing Professional (CDMP) course on the AMI website. The program stood out from the others that I’ve seen as it’s the only professional certification to be endorsed by AMI and is based on a certification framework from the Digital Marketing… Continue reading Advancing My Marketing Professionalism With DMI Pro: Bruce Murphy

Andrew Thornton returns as Australian Marketing Institute Board Chair

The Australian Marketing Institute (AMI) Board of Directors has elected Andrew Thornton as the new Chair of the Board. Andrew succeeds Lynda Cavalera, who stepped down after three years as Chair. Newly appointed Chair Andrew Thornton said he was honoured to take on the responsibility. ”I am pleased to have been appointed Chair of the… Continue reading Andrew Thornton returns as Australian Marketing Institute Board Chair

ANZ’s Marketing Masters and Brand Academy program endorsed by Australian Marketing Institute (AMI)

ANZ has become the first financial organisation to have its programs endorsed by the Australian Marketing Institute (AMI). The partnership means that participants, all ANZ employees, in the Marketing Masters and Brand Academy program will have access to professional training for marketers from AMI. In addition, eligible individuals will have the opportunity to start their… Continue reading ANZ’s Marketing Masters and Brand Academy program endorsed by Australian Marketing Institute (AMI)