Learn about search engine optimisation, paid search, and digital display advertising, along with the latest platforms including Google Ads, Microsoft Ads (Bing Ads), and Google Analytics 4.

This online UX and Web Design course teaches the core principles of brilliant design and UX. Learn graphics, creative messaging, user testing and how to successfully project manage your way to a fully optimised website.

The BPP University Postgraduate Diploma in Digital Marketing, powered by the Digital Marketing Institute, utilises DMI’s unparalleled knowledge in Digital Marketing to bring you this advanced course designed to accelerate career growth and drive commercial success.

An expert level course with an advanced, professional certification. It delivers breadth and depth of understanding of digital marketing and provides the learner with the digital and research skills to work at a management or strategic level.

This interactive short online course covers PPC fundamentals including the importance of keyword strategy, Google Ads campaign optimization bidding strategy, and budget management.

This program is beneficial to anyone whose role involves effecting favourable outcomes as a result of interacting and influencing other people.

The Sustainability Leadership: Innovation for Growth program delivers strategic frameworks that can help you build a case for sustainability initiatives and successfully lead them in your organization.

Continuously updated expert content means you'll always gain cutting-edge digital marketing and professional skills. Learn GA4, Social Media Marketing, PPC, e-commerce, email automation.

This course covers the fundamentals of all aspects of social media marketing, and takes your skills to the next level by providing you with expert coaching. You'll get one-on-one advice and technical help directly from our social media experts, who have extensive experience in the field.

Learn how to leverage specialised AI tools to maximise your channel performance across each stage of customer journey, from SEO to Social Media, Paid Advertising, and beyond.

For Functional Leaders who are looking to broaden their perspective and further develop their leadership capability.

Customer Experience Strategy (Online) program will prepare you to develop this new vision and gain a competitive business advantage.

You will unlock the intricacies of growth strategies by delving into and using a framework created by an accomplished expert who literally wrote the book on growth and has successfully implemented it in many iconic global brands.

In this online program, business leaders, managers, and marketing professionals will learn how modern marketing is powered by data, scaled by automation, and optimised by analytics.

A Strategic Approach program is designed to introduce strategies and frameworks that you can use to maximize customer loyalty at your organization.

Kellogg’s Mastering Sales program delivers a comprehensive set of sales tools and techniques to enable individuals and teams to reach their full selling potential.

This course is structured to take you through the complete product life cycle, from concept and design to developing a comprehensive vision, incorporating customer feedback, and implementing the proper metrics for measuring performance.

In this hyper-connected world with so much noise and competition, branding and marketing have grown dramatically in influence and importance. In fact, the world’s five most valuable brands are all drivers of this hyper connectivity: Apple, Google, Microsoft, Amazon, and Facebook.

This program focuses on mastering critical team leadership and influencing skills as you learn to craft marketing strategies, embrace customer intimacy, and effectively connect with customers using the latest tools and techniques.

This course is structured to take you through the complete product life cycle, from concept and design to developing a comprehensive vision, incorporating customer feedback, and implementing the proper metrics for measuring performance.

Today’s business leaders recognise that pricing is vastly underutilised for maximising profitability, gaining market share, and enhancing customer value. In this program, you will design a playbook for optimising revenue through pricing.

Wharton’s online program, Marketing Analytics, addresses classic marketing science topics — such as market research methods, customer segmentation, and optimal pricing — but through the lens of a customer centricity model.

Kellogg’s Advertising and Marketing Communication Strategy program was designed to help you guide your advertising development by ensuring it’s backed by a solid, effective strategy linked to business goals.

Expertise from industry leaders will better equip you to drive favourable consumer behaviour using insights about the various biases, social forces, and motivations that influence how humans behave.