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‘New normal’: Tabcorp makes 200 layoffs as media compani..
200 fresh job cuts at Tabcorp, one-quarter of which are hitting its customer division, are the latest marker of redundancies sweeping media companies, agencies ...
KFC, Red Rooster, Rest top Ad Standards’ most complain..
The AANA's Ad Standards has published its annual list of the top 10 most complained about ad from the more than 4,000 complaints the advertising complaints hand...
Nielsen, TikTok unite to deliver cross-media ad campaign ins..
Nielsen will for the first time enable US advertisers to directly compare campaign performance on TikTok with other publishers, via a new partnership with the B...
Moments debuts AI-powered chatbot and loyalty club, pioneeri..
Australian sexual health and wellness brand, Moments, has debuted its first AI-powered chatbot, BlissBOT, and customer loyalty club, Bliss Club....
McDonald’s Australia and Netflix team up on Squid Game..
McDonald's Australia has teamed up with Netflix to launch a world-first Squid Game Meal as part of the 'Dare to Play' campaign. The campaign, orchestrated in co...
Ex-Amazon, Adidas, Unilever bosses feature in top trending â..
Last weekend Netflix's #2 trending title in Australia underlined just how good marketing and product teams in fashion, FMCG and consumer tech have got at trigge...
Foxtel Group’s head marketer retires post Balboa relau..
Foxtel Group's Michael Nearhos will retire in 2025 after three and a half years as the cable TV and streaming business' executive director of marketing and crea...
‘If you’re forced into budget cuts, cut off geographies ..
Selling marketing's worth while avoiding selling success every time, along with how to work with boards now obsessed by risk, were key imperatives marketing lea...