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Why Professional Networking Is Essential for Your Career..
Why professional networking is essential to your career. We explore the types, benefits of professional networking and provide some tips to become an effective ...
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Digital Australia 2024 report: Social media dominates as Tik..
A new report from Meltwater and We are Social shows hefty growth in social engagement on TikTok, ongoing loyalty to Facebook and significant advertising dollars...
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Brand Finance' most valuable 100 Australian brands 2024..
Brand Finance Australia has unveiled its 'Australia 100 2024' report, ranking the nation's 100 most valuable and strongest brands. The total valu...
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Building Your Marketing Career Your Way..
The practise of Marketing in Australia has always been a rewarding career path, however with the more recent onset of the digital revolution, social media and o...
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Reflections on the year past..
Andrew Thornton, Chair, AMI Board November 2023...
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Rebel’s ‘Football is Everything’ campaign ..
Rebel has unveiled a new campaign titled 'Football is Everything' in collaboration with creative agency The General Store. The initiative seeks to celebrate the...
Consumers rate contextual ads over tracking-based alternativ..
New research from contextual advertising company GumGum has suggested that consumers have a preference for contextually relevant advertisements over traditional...
Banked and NAB introduce Pay by Bank for Amazon Australia..
Banked has partnered with National Australia Bank (NAB) to introduce Pay by Bank, known as PayTo, at the checkout on Amazon's Australian online store. This coll...
CMO Awards 2025 nominations now open: Leadership, business g..
The first-ever CMO Awards, powered by Mi3, are now officially open for nominations. From demonstrating effective marketing strategy and business influence, to e...
Woolworths loses market share, grocery dollars in Victoria t..
Woolworths has experienced a significant decline in market share in Victoria, with a 6.6% drop recorded for December 2024 compared to the same period in 2023, a...
Match & Wood secures Renault Group’s media accoun..
Match & Wood has been awarded the media planning and buying account for Renault Group following a competitive pitch process. The account transition from incumbe...
Auto market facing ‘the biggest catalyst for change th..
After a record sales year, Australia's automotive sector is braced for change, with some brands potentially exiting as competitive pressure sharpens and regulat...
Sanitarium’s Weet-Bix campaign reignites nostalgia wit..
Sanitarium Health Food Company has unveiled a new advertising campaign for its Weet-Bix brand, collaborating with agency 303 MullenLowe....