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Marketing with Video. The State of Video Production in Australia

As part of the Australian Marketing Institute’s dedication to furthering the knowledge and expertise of professional marketers across Australia, we have partnered with Creativa Videos to investigate the use of video as an effective medium to communicate and engage with our audiences. At present, video is assumed to be one of the highest performing media forms employed by organisations of all… Continue reading Marketing with Video. The State of Video Production in Australia

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Marketing industry recognises excellence, celebrates success at annual state AMI Awards in Queensland

Queensland marketing professionals have gathered inside The Rydges South Bank Brisbane to celebrate the success of the Queensland industry’s most outstanding achievements of the year at the 2017 Australian Marketing Institute (AMI) State Awards for Marketing Excellence Presentation. Top state honour for the Marketing Team of the Year went to Logan City Council Marketing Team,… Continue reading Marketing industry recognises excellence, celebrates success at annual state AMI Awards in Queensland

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We are moving to a new office!

AMI has relocated to a new office at: 1/21 Chandos St., St Leonards, 2065, NSW Please note updated contact numbers: CEO Phone: 02 8256 1657 General Enquiries Phone: 02 8256 1601 / 02 8256 1650 Membership Services Phone: 02 8256 1651/ 02 8256 1654 Events Phone: 02 8256 1653 Professional Development Phone: 02 8256 1656… Continue reading We are moving to a new office!

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Change Management Simulation Workshop: Power and Influence

WILL YOU BE AN AGENT OF EFFECTIVE CHANGE MANAGEMENT? The Harvard Change Management Business Simulation – Power and Influence, is the ultimate simulation ‘workshop’ offering immersive change management education via a practical real-world application. More Than a Workshop What makes this simulation-led, practise-makes-perfect approach unique? The short answer is ‘everything’. The long answer is that… Continue reading Change Management Simulation Workshop: Power and Influence

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Marketing industry recognises excellence, celebrates success at annual AMI Awards

Bureau of Meteorology, QIC – Robina Town Centre and Curtin University among major award winners at Gala Presentation Dinner, The Grand Hyatt Melbourne Australia’s leading marketing professionals have gathered inside The Grand Hyatt Melbourne to honour the industry’s most outstanding achievements of the year at the 2017 Australian Marketing Institute (AMI) Awards for Marketing Excellence… Continue reading Marketing industry recognises excellence, celebrates success at annual AMI Awards

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AMI Member Spotlight: Jade Coote

My career Jade Coote – 34 years. Current role – Somfy Oceania Marketing Manager I started working in a junior role in the Somfy Oceania marketing team after having recently completed my undergraduate studies at university, so it was a great way to get a taste for all things marketing related in both the B2B… Continue reading AMI Member Spotlight: Jade Coote

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Enhancing Marketing with AI and Automation

Marketing is evolving everyday as new advancements in technology augment its capabilities, and Artificial Intelligence, or AI, is absolutely no exception. While AI is often considered something of a fantasy, it is in fact, already integrated into Marketing and business far more than most people realise. AI is destined to have a significant impact not… Continue reading Enhancing Marketing with AI and Automation

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CPM Spotlight: Sarah Zanker

Sarah Zanker is an Account Director at Colmar Brunton, one of Australia’s leading Market and Social Research agencies. Sarah is a trained marketer and business coach, with extensive experience conducting marketing research projects across most sectors including Government. Sarah’s true passion lies in qualitative research and workshops, community and stakeholder engagement, and customer experience research.… Continue reading CPM Spotlight: Sarah Zanker

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DIGITAL MediaPRO: An immersive simulation challenge

Are you Australia’s best Digital Marketer? How are your digital media skills? TAKE THE CHALLENGE AND PIT YOUR ABILITIES AGAINST THE BEST OF AUSTRALIAN MARKETERS  What is business simulation? Simulations immerse you in the subject and you work to solve the problems in a pressured environment – just like real life. In just a few hours, DIGITAL… Continue reading DIGITAL MediaPRO: An immersive simulation challenge

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Building Your Marketing Career Your Way

The practise of Marketing in Australia has always been a rewarding career path, however with the more recent onset of the digital revolution, social media and online disruption, it has evolved to become a very versatile, ever-changing and fulfilling career path. It’s not without its challenges, but certainly not without its benefits, too! Are you… Continue reading Building Your Marketing Career Your Way